Olivia is the founder and CEO of LUÜNA. Launched in 2019, LUÜNA is a disruptive healthcare start-up that empowers women in Asia to take control of their menstrual and hormonal health by creating access to better products and education. 

LUÜNA’s organic and plastic-free period products are now sold in major retailers such as Watsons and City Super. Earlier this year, the brand won the United Nations Empowerment of Women Award for their work to establish menstrual equity in Asia. Today, thousands have access to free organic LUÜNA period products at work or school, alongside educational programs that tackle menstrual stigma for staff and students of all genders.

Olivia has achieved recognition in Forbes 30 Under 30 class of 2021, Women of Influence Young Leader 2021, Hong Kong Wellness Entrepreneur of the Year 2021 and Shanghai Young Business Leader of the Year 2020.

Why did you wait before, and why are you not waiting anymore?

In the case of LUÜNA, I never waited. Ever since my ‘moment of realization’ I’ve worked tirelessly, along with my incredible team, to build our company. Inevitable hurdles slow us down at times, combined with additional challenges caused by systemic issues and the ‘taboo’ nature of our work. However, it is my belief that when you uncover a problem so deeply want to change, nothing will allow you to wait.