RODRIGO ZEIDAN

Associate Professor, NYU Shanghai

Keynote Speaker Sustainability in China

Rodrigo Zeidan is Associate Professor of Practice of Business and Finance at New York University Shanghai and Affiliate Professor at Fundacao Dom Cabral. Professor Zeidan is the author of Economics of Global Business, (MIT Press) and Tariff reduction on renewables inputs for European decarbonization in Nature. His research has also been published in some of the top journals in finance and economics, such as: Journal of Corporate Finance, Energy Economics, Harvard Business Review, International Journal of Production Economics and Journal of Business Ethics. His more recent research focuses on Sustainable Finance, alongside issues in Corporate Finance and Industrial Economics. Rodrigo has a biweekly column at Folha de S. Paulo, the largest Brazilian newspaper, and he has written extensively for international media outlets, including the New York New Times, the World Economic Forum, Bloomberg and Americas Quarterly. He is also Associate Editor of the Journal of Economic Surveys, Journal of Sustainable Finance & Investment and the Brazilian Review of Finance, and hold a position as Senior Scholar at the Center for Sustainable Business, NYU Stern. For more information on Professor Zeidan, please visit http://rzeidan.com. 

Why did you wait before, and why are you not waiting anymore?

Because I never had an option. Having grown up in a country in the middle of hyperinflation and not coming from a wealthy family, I couldn't count on anybody else to help make my dreams come true other than myself. I had plenty of help along the way and caught many breaks, but waiting was simply not an option.

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